PHOT 1680 - Photo Business Preparation
2 Credits Course Description:Successful photographers have a set of skills that include time management, organization, marketing, professional ethics, accounting and general business policies. These are the topics covered in this courses all while building aindepth business plan customized to your ideas. The purpose is to prepare the individual for all the aspects of the business side of this industry. Whether the photographer or technician works for themselves as an entrepreneur or is employed by ahotography company this knowledge will be beneficial to their success.Prerequisites:PHOT 1050 , PHOT 1420
Learning Outcomes discuss the role of portfolio as a marketing tool research business naming strategies and options discuss pricing strategies discuss the role of outside services in the photography business apply for sales and use tax permit discuss product and service options draft a business plan create a draft of marketing materials identify sources for equipment and supplies research pricing strategies research state of MN business guidelines research usage rights, publication rights, and copyright discuss basic accounting and tax issues explain when sales tax is needed and when it is not present business plan/ideas/examples research competition attend local professional photographers meetings discuss business entity options explain the role of insurance as it relates to photography identify sources for products and services research benefits of incorporation
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