BUSN 1340 - International Business
3 Credits
Understand the growing influence of globalization on all areas of business. Assess the global business environment which includes trade, outsourcing, off shoring, legal, technological, political and social and ethical perspectives. Learn the effectsof cultural contexts in negotiation and management. Explore strategies for international and global business.
Learning Outcomes
Define the future of global supply chaining. Examine American business practices in the context of simulating an internationalproduct launch. Define social and ethical dimensions of conducting business internationally. Rationalize geopolitical effects on global markets while realizing strategic marketingmanagement implications. Become familiar with legal aspects of globalization and cross-cultural managementpractices. Explore the reasons for outsourcing while examining trade and off-shoring issues.
|
